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Source TZ
TAG Heuer confirms that it will continue its relationship with Tiger Woods but will respect his desire of privacy by modifying his role in the coming months' marketing programs.
"The partnership with Tiger Woods will continue," said Jean-Christophe Babin, President and CEO of TAG Heuer, "but we will downscale the use of his image in certain markets for a period of time, depending on his decision about returning to professional golf. We will continue to actively support the Tiger Woods Foundation."
TAG Heuer confirms that it will continue its relationship with Tiger Woods but will respect his desire of privacy by modifying his role in the coming months' marketing programs.
"The partnership with Tiger Woods will continue," said Jean-Christophe Babin, President and CEO of TAG Heuer, "but we will downscale the use of his image in certain markets for a period of time, depending on his decision about returning to professional golf. We will continue to actively support the Tiger Woods Foundation."
